July 2015, I was hired at the Georgia Student Finance Commission (GSFC) to oversee digital content as they introduced a new website – GAfutures.org. 

The site was created, but technical issues prevented a full launch and the project was put on hold in October 2015. I was reassigned within GSFC and called on again to oversee the digital content when the project restarted in January 2016. 

I implemented adjustments from the previous edition, including updating the Getting Started carousel to Award Recipients: Their Stories. 

The Award Recipients section profiles individuals who used GSFC-administered programs for their postsecondary success. It puts a face to the work done by the agency, creates an organic inbound traffic source generated from freely submitted content.

I also created videos to welcome users to the site using GoAnimate, producing the scenes, writing the scripts and overseeing the voiceover narration.